For this project I decided to convey Savvy Travel Company as a fun and youthful travel company that aims to attract a younger audience that wishes to travel and have fun on a financially savvy budget.
Objectives
Create a logo for Savvy Travel Company.
Create a brand board for Savvy Travel Company to help them maintain their brand identity and convey their values, attributes and personality.
Create a brand board for Savvy Travel Company to help them maintain their brand identity and convey their values, attributes and personality.
Create a complementary stationery system that includes; business cards, a letterhead and envelopes. The stationery system will be part of a promotional kit that Savvy Travel will use to promote their Sun Savvy Collection of vacations at the Canadian Travel Agents Convention.
Savvy Travel Company would like you to create three flyers that highlight various destinations of the Sun Savvy Collection. The flyers will be part of a promotional kit that Savvy Travel will use, to promote their Sun Savvy Collection of vacations, at the Canadian Travel Agents Convention.
Savvy Travel Company would like you to create three flyers that highlight various destinations of the Sun Savvy Collection. The flyers will be part of a promotional kit that Savvy Travel will use, to promote their Sun Savvy Collection of vacations, at the Canadian Travel Agents Convention.
Brand Board
BLACK
CMYK
REVERSE
